Topping up your credits

If you run out of credits before your next billing date, you can top up with pay-as-you-go (PAYG) credits.

PAYG pricing

£11.50 per 100 credits

This is slightly higher than the per-credit cost on subscription plans, so topping up occasionally is fine, but if you consistently need more credits, upgrading your plan is more cost-effective.

How to top up

1. Go to the Billing page from the main navigation
2. Click Top Up Credits
3. Select the amount (100, 200, 500 credits)
4. Confirm payment

Credits are added to your balance immediately.

When to top up vs upgrade

Top up when:

• You have an unusual spike in usage this month
• You are a few days from your billing reset
• You need credits for a one-time campaign

Upgrade when:

• You consistently run out of credits
• Your monthly usage exceeds your plan allocation
• Top-up costs approach the next plan price

Example: If you are on Starter (£19/200 credits) and regularly top up £23 (200 credits), you are paying £42 for 400 credits. Growth (£49/600 credits) would be better value.

PAYG credits and subscriptions

• PAYG credits are added to your existing balance
• They are used alongside your subscription credits
• PAYG credits do not roll over they expire when your subscription ends

Checking your balance

Your credit balance is always visible in the dashboard header. The Billing page shows a breakdown of subscription vs PAYG credits.